- Global flavored potato chip brand Potato Corner has officially opened its flagship branch in Dubai’s Ibn Battuta Mall on November 30, in time for the UAE’s 51st National Day celebration.
- The first store attracted thousandsand many UAE residents located at Ibn Battuta Mall, marking its first entry in the UAE, ninth in the Middle East and 1,389th store worldwide as it has expanded over of 30 years
- Potato Corner’s entry into the UAE comes as the country is rife with market expansion, with its F&B sector expected to grow at an average of 6% per annum in the period to 2023.
Dubai, United Arab Emirates: Global flavored potato chip brand Potato Corner has officially opened its first and flagship branch at Dubai’s Ibn Battuta Mall on November 30, in time for the upcoming 51st Emirates National Day celebrations United Arabs
The branch is strategically located in the food court next to the Ibn Battuta Metro and Bus Station, making it easily accessible for millions of residents in Dubai and the rest of the UAE to grab a bite of what has been coined the “World’s Best Tastier”. Fries’ since its inception in 1992, including its best sellers such as barbecue, chili barbecue, cheese and sour cream.
Potato Corner’s first branch attracted thousands of UAE residents to the newly opened store in Ibn Battuta Mall, marking its first foray into the UAE, ninth in the Middle East and 1,389 stores across the world as it has expanded over 30 years. . The global French fries brand’s entry into the UAE comes as the country is awash with market expansion, with its F&B sector expected to grow at an average of 6% annually in the period to 2023 .
Their latest entry in the UAE is a franchise owned by a seasoned Filipino entrepreneur and restaurateur, Rolly Brucales. To date, almost 80 percent of Potato Corner stores around the world and even in the Philippines are operated by franchisees like Brucales.
“Whenever I ask Filipinos which flavor fries they miss the most, most often say Potato Corner. That’s why I explored how we can bring the Philippines’ most popular brand here in the UAE. And now, over 10 million residents can now savor the authentically flavored fries that everyone has been craving right here in Dubai,” said Brucales.
The brand of home-grown Filipino-flavored chips has also garnered several accolades over the years, including “Best Franchisee of the Year” from the Philippine Department of Trade and Industry (DTI) and the Philippine Franchise Association (PFA) for three consecutive years, as well as the Franchisee. Hall of Fame Award for Excellence and Global Filipino Franchise Award in 2003 and 2017, respectively.
For his part, Raymond Opina, International Business Development Manager for Canada, Europe and the Middle East at Potato Corner, is optimistic that the United Arab Emirates, specifically Dubai, is a great place to be especially after the emirate has been named among the top five destinations for food. lovers of the recent Travelers’ Choice Awards.
“The UAE is a strategic market to tap into as you not only cater to residents there, but its position as a global tourism hub increases our potential reach for the world to enjoy the Philippines flavored fries that have took the world by storm.” Opina said.
The UAE is Potato Corner’s 205th international franchise after going overseas to Southeast Asia in 2007. Since then, the franchise has grown and expanded globally, including the US, Australia, Thailand, Panama, Indonesia, Hong Kong, Cambodia, Singapore, Vietnam, Malaysia, Kuwait, Myanmar, Kingdom of Saudi Arabia and Canada.
About Potato Corner:
Dubbed the world’s best tasting potato chips, Potato Corner has been a leading brand in the food industry for over 30 years. After opening its first flagship branch in Ibn Battuta Mall, Dubai, the UAE is the 205th international branch after going overseas through Southeast Asia in 2007.
Potato Corner opened its first outlet in the Philippines in October 1992 and began franchising the following year. Now, anywhere you go in the Philippines, you’re bound to find a bright green kiosk with a smiling spot next to the now-familiar name: Potato Corner. Today, this food cart has become the main entry point for budding entrepreneurs and has seen their business expand in the Philippines and abroad.
Currently, the franchise has grown and expanded globally, including the USA, Australia, Thailand, Panama, Indonesia, Hong Kong, Cambodia, Singapore, Vietnam, Malaysia, Kuwait, Myanmar, Kingdom of Saudi Arabia and Canada, with 1,389 stores worldwide.
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